Professor X wrote:
Cephalic_Carnage wrote:
Which guys got to be on the covers the most during that period?
I don't remember where I read it, but supposedly, Weider put Arnold (yes, I know, different time period) on the covers instead of Sergio because he would sell way more mags that way...
Not saying I have any real clue about what was going on back in the day, mind you.
That is exactly why he did it.
That is why it is retarded that the previous poster thinks they just did it for no reason and that they would sell the same number of mags with black guys on the cover.
hell, we had a poster not too long ago make a comment about how his friends asked if the bodybuilding world was being overrun by black people like pro basketball.
Imagine the reaction to seeing a premium mag in the store aisles with mostly black bodybuilders in it in the late 70's.